Many of you have already got websites which are (hopefully) integrated together with your offline advertising channels (radio, billboard, newspaper, magazines, junk mail), and also you in all likelihood generate a sizeable part of your visitors and leads thru this channel.
What if I were to inform you that Google has made a game converting, strategic pass that would reduce your online leads, visitors and earnings drastically inside the next 2 – five years if you do NOT take note of the implications of that move?
Google spent $12.5Billion closing year to acquire Motorola Baixar Age Of Empires 3 Mobility, and this acquisition turned into so strategically essential that Google spent more than 41% of it is unfastened cash for the deal. Now, why would Google wager almost half its cash to make this deal? Is this acquisition telling you something about the future of the net that WILL have a profound effect for your enterprise if you ignore it? Note that, Google almost OWNS the net today, but became inclined to bet nearly 1/2 of its coins to get into the mobile app layout solutions gambling field!
Do you want to bet your agencies’ future against Google’s sign that the world is going mobile?
To understand why, remember these statistics:
The Whole World Is Going MOBILE!
There are 5.2Billion cellular telephones worldwide and growing unexpectedly
There are 1.1billion clever telephones worldwide and growing hastily
About 80% of US families have mobile phones
In america, approximately 25% of mobile net customers are cellular ONLY!
A whopping 10% of Google’s page views are cellular
About eighty three% of people go online to find a commercial enterprise
Bottom Line: Mobile apps are now replacing net websites. And in case you aren’t thinking about or taking steps TODAY to integrate your current web sites with cell, you will slowly find yourself out of enterprise!
So What Do You Do?
Fortunately for the small to medium sized business individual, there is nevertheless time to act, even though the window is fast ultimate! There are a few, low cost, scalable and functionally effective; move platform mobile app solutions available on the market for you.
What Features MUST You Look For In Your App?
Your App Must Have Cross Platform Capability – Must paintings on iPhones, iPads, Android, Windows, BlackBerry and if you may have enough money it, Kindle and Nook!
Push Notification – This function allows you to send unlimited gives/coupons to ALL your clients who have opted to down load your app ( at NO extra rate)!
And by way of the way, the open fee on push notifications is 97% within 5 minutes, vs. Handiest 4% for emails or even lower for newsletters!
GPS Direction – One tap by means of your patron; and directions for your commercial enterprise is displayed!
Quick Response (QR) Coupons – Can be used to download your apps and also as a ‘frequent client” card just like the paper cards used by espresso shops, etc
Tap To Call – One tap, and device calls your business, no greater fumbling to discover a # and dial
Tap To Email – For your e-newsletter, and so forth
Mobile Ordering Platform – Should integrate with your present platform (in case you already have one)
Shopping Cart Feature – Should integrate with your existing platform
Mobile Reservation – Should integrate together with your current platform